Saturday, May 10, 2014

The 3 Best Retail Habits

Best retail habits

For over 20 years, we have worked closely with retail and we have identified these three retail habits the most successful retailers adopt to improve accuracy and increase customer satisfaction.

Habit No 1 – Learn more about your customers

In sales it is called KYC (know your customer) it is very important for any business to know there customer and to understand them well. Knowing customer well certainly drives your business and this way you can clearly prioritize and set promotions and schemes for your customers as you are aware of what works and what does customers like to buy – whether it’s online, in store or from a catalogue? 

 It’s said ‘Knowledge is Power’, so ensure you and your staff are always engaged and ready to ask the right questions. You must ensure customer preferences, value and purchase histories are properly maintained and are in your Retail Software and captured for Future reference.

Habit No 2 – Fast and Easy access to Information

Is your face blank when someone asks you about your sales, current inventory, near expire goods, current accounts and financial position. If yes, then you must lookout for a software solution which has all these features to give you the right information every time. Accurate information not only helps you to know your current position but also helps you in drafting strategies for the future.

Information can help you in:

  • Identify best suppliers
  • Customer preferences
  • Peak sales hours
  • Best promotional scheme
  • Near Expiry items
  • Inventory reports
  • Current Account Details and profit margins 

Habit No 3 – Create ‘value based’ promotions

It is said that out of sight is out of mind, and thus it is always advisable to be in contact of you customers. You must communicate with your customer. To communicate you must ensure that at the time of billing you have saved the name, no. email id etc accurately. This helps you for all your future communications with the customer: You can also ask for customers Birthday and Anniversary as well, and send greeting on that day.

In software’s the features of send SMS and Email helps you to communicate with your customers for

  • New Offers
  • Promotion schemes
  • Birthday or Anniversary Greetings
  • Fresh Arrivals
  • Festive Season Sales etc
  • Patients can be reminded for their medication for coming months
This way you can be in touch with your customer and they will also have a sense of belongingness towards your store.

Conclusion: Think deeply about your customers and do best you can to make it easier for them decide to buy from you. Speak to RetailGraph team now to show case the Demonstration of the software which can also be integrated with your Online Retail Store.

Hope you liked the Blog. Please share your comments. 

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Near SMS Hospital, Jaipur-302004
Ph: +91-141-2577600 (5 Lines) * Fax: 2571882
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Email: info@swindia.com
Web: www.swindia.com
Web: www.retailgraph.com
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3 comments:

  1. Nice Post. Very true, "Customer Relationship is the key to success".

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